When we began talks with Sagebrush Market, none of us was sure what we wanted to create.

Sagebrush Market is a Main Street boutique in Newcastle, Wyoming that showcases and sells locally-made goods. The owner wanted to craft an ad campaign for social media to draw people in for multiple events through the Christmas season. But she didn’t want to be the focus. After some discussion, we decided to shoot a series of videos introduciung her friends and neighbors who create the goods that make Sagebrush Market a destination in the region.

Many thanks to Jen Womack and all the Sagebrush Market Creators for working with us on this gratifying project that showcased so many local small businesses!